Momentum Commerce’s Amazon Brand Index

Amazon’s product ranking algorithms are now the primary gateway to consumers. The Momentum Commerce Amazon Brand Index reveals which brands are winning on this critical battlefield and to what extent they rely on Amazon Advertising to do so.


Looking for your company? Contact: Hello@MomentumCommerce.com

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Amazon Department:
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Week:
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Leaders
Incumbents
Challengers
Laggards
Share of Paid Search
Share of Organic Search
Data Source: Momentum Commerce Insights

Brand Statistics

Brand Total SOV? Paid SOV? Organic SOV? SP SOV? SB SOV?
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Want raw data tables, time series data, or a detailed methodology? Contact: Hello@MomentumCommerce.com

Department Ad Density?

{{ (100 * (catStats.paid / catStats.total)) | number: 2 }}%

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Department Top Keywords?

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Keyword
Keyword Demand